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A Technology -Powered Real Estate Broker William Blair 38th Annual Growth Stock Conference | June 14, 2018
A Technology -Powered Real Estate Broker
William Blair 38th Annual Growth Stock Conference | June 14, 2018Forward -Looking Statements
This presentation contains certain forward -looking statements within the meaning of federal securities laws, including
statements regarding our future operating results and financial position, business strategy and plans, product, service, and
technology offerings, market conditions, growth and trends, and objectives for future operations, including the future vertic al
integration of our service offerings, and the prospect of a digital closing technology.
We believe our expectations related to these forward -looking statements are reasonable, but our actual results may turn out
to be materially different. Please see our filings with the SEC for more information on the risks and uncertainties that could
cause actual results to differ materially from the forward -looking statements in this presentation. These risks include, among
other things: that we operate in a seasonal and cyclical industry and may be affected by industry downturns; that we have a
history of losses; and that our business is concentrated in certain geographic markets. Moreover, we operate in a very
competitive and rapidly changing environment, and new risks and uncertainties may emerge that could impact the forward -
looking statements in this presentation.
Additional risks and uncertainties that could affect our financial results are included under the caption “Risk Factors” in o ur
Annual Report on Form 10 -K for the year ended December 31, 2017, as supplemented by our Quarterly Report on Form 10 -
Q for the three months ended March 31, 2018, both of which are available on our Investor Relations website
athttp://investors.redfin.com and on the SEC website at www.sec.gov . All forward -looking statements reflect our beliefs and
assumptions only as of the date of this presentation. We undertake no obligation to update forward -looking statements to
reflect future events or circumstances .3 SOURCE: $80 billion in fees: National Association of Realtors 2017 existing -home -sales data, assuming 5% commission.Our Market
86,000 U.S. brokerages$80B in 2017 estimated U.S. real estate commissions
Broken customer relationshipOur Story
Hired our own agentsInvented map -based real estate search
Mission: redefine real estate in consumer’s favor
Our Strategy: Vertical Integration
4SOURCE: Google Analytics, web and mobile application visitors, for three months ended March 31, 2018.Low marketing costs: 26M monthly average visitors#1 Most -Visited
Consistent customer experienceEmployee
Long -term goal: completely digital closingMortgage
& TitleCustomers save thousands, margins improve
AutomationValue Proposition
Every StepMore Exposure
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