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investor.fb.comFB Earnings Presentation Q3 2021
investor.fb.comFB Earnings Presentation Q3 2021In MillionsFacebook Daily Active Users (DAUs)
Please see Facebook's most recent quarterly or annual report filed with the SEC for definitions of user activity used to dete rmine the number of our Facebook DAUs and MAUs. The numbers for
DAUs and MAUs do not include users on Instagram, WhatsApp, or our other products unless they would otherwise qualify as DAUs or MAUs, respectively, based on their other activities on
2Q3'19 Q4'19 Q1’20 Q2’20 Q3’20 Q4’20 Q1’21 Q2’21 Q3’21
66% 66% 67% 66% 66% 66% 66% 66% 66%DAUs/MAUs189 190 195 198 196 195 195 195 196288 294 305 305 305 308 309 307 308627 641 678 699 727 744 760 788 805519 532556 583 593 598 613 618 6221,623 1,657 1,734 1,785 1,820 1,845 1,878 1,908 1,930
Q3'19 Q4'19 Q1'20 Q2'20 Q3'20 Q4'20 Q1'21 Q2'21 Q3'21Europe
US & CanadaAsia-PacificRest of WorldIn MillionsFacebook Monthly Active Users (MAUs)
Please see Facebook's most recent quarterly or annual report filed with the SEC for definitions of user activity used to dete rmine the number of our Facebook DAUs and MAUs. The numbers for
DAUs and MAUs do not include users on Instagram, WhatsApp, or our other products unless they would otherwise qualify as DAUs or MAUs, respectively, based on their other activities on
Q3'19 Q4'19 Q1'20 Q2'20 Q3'20 Q4'20 Q1'21 Q2'21 Q3'21Europe
US & CanadaAsia-PacificRest of World$2.20 $2.75 $2.62 $3.02 $3.12 $0.02 $0.02 $0.02 $0.02 $0.02 $2.22 $2.77 $2.64 $3.05 $3.14
Q3'20 Q4'20 Q1'21 Q2'21 Q3'21$3.64 $3.98 $3.90 $4.13 $4.25 $0.02 $0.08 $0.04 $0.03 $0.05 $3.67 $4.05 $3.94 $4.16 $4.30
Q3'20 Q4'20 Q1'21 Q2'21 Q3'21
Please see Facebook's most recent quarterly or annual report filed with the SEC for the definition of ARPU.
Revenue by Facebook user geography is geographically apportioned based on our estimation of the geographic location of our us erswhen they perform a revenue -generating activity. This
allocation differs from our revenue disaggregated by geography disclosure in our condensed consolidated financial statements whe re revenue is disaggregated by geography based on the
addresses of our customers.
AdvertisingWorldwide
Rest of WorldUS & Canada$7.80 $9.82 $9.01 $9.95 $9.74 $0.09 $0.32 $0.26 $0.17 $0.25 $7.89 $10.14 $9.27 $10.12 $10.00
Q3'20 Q4'20 Q1'21 Q2'21 Q3'21$39.04 $51.28 $46.06 $51.58 $50.34 $0.58 $2.28
$1.97 $1.44 $2.00 $39.63$53.56
Q3'20 Q4'20 Q1'21 Q2'21 Q3'21$12.28 $16.41 $15.13 $17.08 $16.19 $0.13 $0.45 $0.36 $0.15 $0.32 $12.41$16.87$15.49$17.23$16.50
Q3'20 Q4'20 Q1'21 Q2'21 Q3'21
EuropeFacebook Average Revenue per User (ARPU) In BillionsFamily Daily Active People (DAP)
Q3'19 Q4'19 Q1’20 Q2’20 Q3’20 Q4’20 Q1’21 Q2’21 Q3’21
78% 78% 79% 79% 79% 79% 79% 79% 79%
Q3'19 Q4'19 Q1'20 Q2'20 Q3'20 Q4'20 Q1'21 Q2'21 Q3'21
We define a daily active person (DAP) as a registered and logged -in user of Facebook, Instagram, Messenger, and/or WhatsApp (col lectively, our "Family" of products) who visited at least one of these
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